Enterprise software

Marketing infrastructure
for the AI era.

Uplane is the AI orchestration layer for complex enterprise stacks. A single platform interprets market signals, produces the ads and landing pages, runs tests autonomously, and allocates budget in real time.

Uplane is the AI orchestration layer for complex enterprise stacks.

Trusted by category-defining leaders
AG1 Douglas Kalshi Deutsche Bahn eharmony Alpecin Munich Re
At scale

Marketing performance, delivered daily.

0%
Average ROAS uplift vs baseline
-0%
Asset costs
0%
Less time spent on campaign management
Leading enterprises are adopting for the AI era

AI is changing marketing forever.

Four shifts are already reshaping how enterprise marketing operates. Each one changes what the organisation has to be able to do.

01

From campaign calendars to signal-based marketing

Most marketing is planned months ahead and released on a fixed date. Uplane reads how each customer behaves, from opening an email to abandoning a basket or changing a plan, and determines in that moment what to say, when to say it, and on which channel. The message is triggered by behaviour, not by the calendar.

  • 72%of surveyed organizations expect breakthrough customer experiences over the next few years to be seamless across digital and physical touchpoints.1
Deciding in the moment
Signals in Real-time Customer Performance Product Market
Decisions out Whatmessage, content, offer Whentiming from the customer's own signals Wherechannel, seamlessly across all of them
Hundreds of signals per decision
02

From big customer groups to segments of one

Marketing has always sorted customers into groups: by age, by market, by product. A segment is an average, so the message never quite fits the individual reading it. AI can finally treat each customer as a segment of one, and Uplane prepares the enterprise to operate that way.

  • 40%more revenue from personalization for companies that excel at it, compared with average players.2
The unit of targeting
  1. One market
  2. Broad segments
  3. Segments of one
AI targets segments of one
03

From producing a few ads to testing thousands

Hyper-personalized advertising demands far more ads and landing pages than traditional setups can produce, so they have to be built on demand. Uplane draws on your approved assets, layouts, product photography, headlines and legal wording, and assembles them into finished, on-brand, translated ads in minutes. It then learns from live performance while the campaign is still running, rather than after it closes.

  • 76%of surveyed organizations said generative AI had moderately or strongly improved their content volume.3
Instant creative builder
Your approved pieces
  • Image library
  • DAM brand guidelines
  • Content library
  • Approved snippets
  • Compliance guardrails
Uplane
Finished, personalized ads
Ads at scale, inside your guardrails
04

The 4 stages of AI Adoption

No enterprise hands marketing to a machine on day one. Teams delegate in stages, as the system earns trust and learns how they operate. Most enterprises stall at the first stage because their tools cannot exchange data. Uplane connects them, which is what makes stages two to four achievable.

  • 13%of surveyed CPG marketing leaders said GenAI was in widespread use or fully integrated into their workflows.4
Four stages of AI adoption maturity
Accessible with Uplane.
  1. Stage 1Assistance AI is a tool, used day to day by the marketing team. The team does the work, AI helps.
  2. Stage 2Augmentation AI executes automatically, but the team reviews and releases every output. AI executes, the team releases.
  3. Stage 3Automation AI runs day-to-day delivery; the team steps in only for troubleshooting. AI delivers, the team troubleshoots.
  4. Stage 4Autonomy AI acts as an autonomous system; the team owns guardrails, strategy and creative. AI runs it, the team owns the guardrails.
Stages two to four need a connected stack

See the orchestration layer against your own stack.

How Uplane brings enterprises into the AI era

One cycle. Automated end to end.

Every shift above needs one system that can act without a hand-off. Five stages feed each other continuously: Uplane runs the loop, your team steers it.

Market intelligence Personalized
creative
Campaign
management
Testing and
budget allocation
Continuous
optimization
Cycle time

From campaign brief to live ad in minutes.

Uplane saves weeks of back-and-forths, while ensuring brand consistency and improving performance.

Marketing before AI Several weeks
Brief1 weekThe brief is issued to the agency and production schedules a shoot.
Create3 weeksThe agency develops a concept and produces every format by hand.
Iterate2 weeksFeedback circulates by email and the agency returns a revised cut.
Sign-off1 weekBrand and legal review the revision and grant release.
Launch1 weekAssets are exported per format and trafficked by the media team.
Optimise2 weeksFive teams, nine hand-offs, and whatever the weekly report surfaces.
With Uplane Same day
Brief5 minutesUplane acts on a brief your team writes in its own words.
Create60 secondsUplane builds static and dynamic ads in every format at once.
IterateMinutesVariants are rewritten and checked against brand and claim rules.
Sign-offOne clickYour team reviews and releases, and can still edit live.
LaunchAutomaticUplane exports the files and creates the campaign on every channel.
OptimiseAlways onOne system, no hand-offs, and new variants from live performance.

Timings are an illustrative model of a typical enterprise cycle, not a measured client result.

Why top performers choose Uplane

Built for enterprise, not adapted to it.

CRM DAM ERP CDP
Connecting tools…

Seamless integration into your stack

Uplane integrates into existing MarTech stacks across CDP, CRM, DAM, and ERP. Integration scope depends on the client’s vendors, architecture, APIs, security requirements, and data readiness.

Configuring your solution…
Uplane

Custom-built for each client

For every enterprise client, our engineers tailor the platform to existing workflows and client-specific requirements.

ISO 27001 GDPR No model training On-premise hosting SOC 2 Type II

Enterprise-grade security and controls

Designed to support GDPR and CCPA requirements. Client data models stay isolated and encrypted, with granular role-based access control that fits approval workflows.

Security & compliance

Enterprise-grade by default.

Built for the data, brand, and compliance standards regulated teams require.

Brand compliance badge

Brand compliance

Automated brand-rule checks cover approved logos, fonts, and claims, with human review available for regulated workflows.

Role-based access control badge

Role-based access control

Advanced admin controls, audit logs, and granular permission management across every team and market.

ISO 27001 badge GDPR badge No model training badge On-premise hosting badge SOC 2 Type II badge

Data security

Uplane stores all data according to ISO 27001, GDPR, and SOC 2 guidelines, offers on-premise and local hosting, and never trains models on customer data.

Implementation

How the implementation works.

Implementation is scoped around the existing stack, data readiness, security requirements, and approval workflows.

Integration Integrate Uplane connects to your existing stack Uplane connects to ERP, DAM, CDP, CRM, and other marketing systems where the required APIs, permissions, and data are available.See it on your stack
The operating model

Capture the full value of AI.

AI is not a tool bolted onto the side of the organization. It becomes the operating model your marketing runs on.

2027 edition 2027 AI Marketing Automation Playbook cover
Field guide

2027 AI Marketing Automation Playbook

Our practical framework for moving from isolated AI tools to an operating model that creates measurable business impact.

Get the playbook
From the field

“For a company like Deutsche Bahn, AI in marketing must meet the highest standards of quality, scalability, and governance. Together with Uplane, we are integrating AI into our campaign operations in a structured and responsible way to enable better data driven decisions, improve operational efficiency, and take our digital marketing to the next level.”

Bülent Inci Bülent InciHead of Digital Marketing, DB Fernverkehr AG
Enterprise software

See Uplane run on your brand, your data, and your channels.