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Insights on AI marketing.

Expert takes, trends, and strategies about the future of marketing.

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Webinars

Live sessions with the people building the engine.

Working sessions on creative testing, budget steering, and running marketing as one connected system.

September 2026

Marketing in 2027

What AI can and cannot do, and what marketing teams need to put in place now to still be competitive in 2027.

  • 08:30 PT
  • 30 min
  • Zoom Live & recorded
Helena GrathSolutions Engineer Save your seat

Half of digital media budget delivers no results

Where that half of the budget goes, and what leading organizations change to win the money back. Built on client cases.

  • 10:00 PT
  • 30 min
  • Zoom Live & recorded
Patrick PfeifferHead of Enterprise Save your seat

+58% ROAS through AI automation

A live Uplane demo. One campaign, built and optimized end to end, walked through by the people who built it.

  • 08:30 PT
  • 30 min
  • Zoom Live & recorded
Lukas VollmerCTO Save your seat

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Welcome to Uplane.

AI is reshaping the marketing operating model. This perspective explains why creative is the bottleneck worth breaking and why one connected system outperforms disconnected tools.

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Marketing strategy

Five shifts reshaping the future of marketing.

Five connected operating shifts explain why widespread AI experimentation has not produced end-to-end value for most enterprises.

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Customer intelligence

Beyond the Campaign: Building a Decision Layer for Customer Engagement

A four-layer engagement system uses live signals, context, and restraint to select the next responsible customer action.

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Operating model

From asset production to a continuous learning system.

Controlled creative experiments, full-funnel evidence, and defined human-agent roles turn production into reusable learning.

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2027 AI Marketing Automation Playbook cover
Flagship guide

2027: AI Marketing Automation Playbook

This guide collects our best practices from AI marketing rollouts at leading companies. It covers the frameworks, the math, and what to ship first, so automation turns into real business impact.

DownloadGet the playbook